An overview of Lancaster city’s branding debacle

by Daniel Klotz on August 31, 2010

I know some people read this blog to get a sense of the major topics of conversation in Lancaster. I hardly provide day-by-day coverage, but at the same time when something dominates our ongoing “community conversation,” I want to share (…)

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This one’s for the strategists: Two fundamental approaches to social media mapping

by Daniel Klotz on August 13, 2010

The entire team at YDOP, the Internet marketing agency where I work as the social media strategist, is an active member of Agencyside, a Phoenix-based source of professional development for advertising, marketing, and PR agencies. I’m pleased to be contributing (…)

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